{"id":266298,"date":"2019-01-28T10:05:00","date_gmt":"2019-01-28T17:05:00","guid":{"rendered":"http:\/\/b1008791"},"modified":"2019-01-28T10:05:00","modified_gmt":"2019-01-28T17:05:00","slug":"see-zoe-kravitz-star-in-michelob-ultras-super-bowl-commercial-and-dish-on-big-little-lies","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/kidn\/music-news\/see-zoe-kravitz-star-in-michelob-ultras-super-bowl-commercial-and-dish-on-big-little-lies\/","title":{"rendered":"See Zo\u00eb Kravitz Star in Michelob ULTRA&#8217;s Super Bowl Commercial and Dish on Big Little Lies"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/akns-images.eonline.com\/eol_images\/Entire_Site\/2019028\/rs_600x601-190128084517-zoe-kravitz-2.jpg?fit=around|600:467&amp;crop=600:467;center,top&amp;output-quality=90\" class=\"ff-og-image-inserted\"\/><\/div>\n<div id=\"video-int-txt-0\" data-hook=\"scrollable-block\" readability=\"38.505285412262\">\n<section data-textblock-tracking=\"text-block-video-text\" data-swiftype-index=\"false\" readability=\"17.771670190275\">\n<p>It&#8217;s no little lie that <strong><a href=\"https:\/\/www.eonline.com\/news\/zoe_kravitz\">Zo\u00eb Kravitz<\/a><\/strong> made a splash in her new 2019 Super Bowl commercial for Michelob Ultra. The ad focuses on the brand&#8217;s USDA-certified organic beer and has a large focal point on nature and &#8220;the pure experience&#8221; and E! News is giving you the exclusive first look.<\/p>\n<p>The commercial begins with a swooping shot of the sun setting over the ocean and quickly transitions to views of the seashore, mountains, and waterfalls. In the middle of it all we see a barefoot Kravitz atop a wooden platform that looks like it&#8217;s levitating. She&#8217;s sitting at a wood desk with a clear chair and dons a pair of light wash blue jeans, a button down white shirt and gold jewelry. The\u00a0<em>Big Little Lies<\/em> star is surrounded by two microphones on each side of her and a bottle of Michelob ULTRA.<\/p>\n<p>&#8220;Let&#8217;s all experience something,&#8221; she whispers into the first microphone.\u00a0<\/p>\n<p>She says into the second, &#8220;Together.&#8221; Kravitz then clinks her nails on the bottle.<\/p>\n<\/section>\n<\/div>\n<div id=\"text-2\" data-hook=\"scrollable-block\" readability=\"57\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"4\">\n<p>&#8220;This place, so pure you can feel it,&#8221; she continues in a mere whisper.<\/p>\n<\/section>\n<\/div>\n<div id=\"text-3\" data-hook=\"scrollable-block\" readability=\"60.5\">\n<section data-textblock-tracking=\"text-block-video-text\" data-swiftype-index=\"false\" readability=\"11\">\n<p>Opening the bottle of Michelob ULTRA is akin to the sounds and movements of nature, like waves crashing in the sea. &#8220;This beer, so pure you can taste it,&#8221; she says before pouring the bottle of Pure Gold into a chilled glass and holding up the fizzing bubbles to the microphone.<\/p>\n<p>While Kravitz is the one speaking in the commercial, it&#8217;s really nature and the beer itself that does all the talking.<\/p>\n<\/section>\n<\/div>\n<div id=\"text-4\" data-hook=\"scrollable-block\" readability=\"65\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"20\">\n<p>&#8220;Nature is so important, you know? I sometimes forget how important it is until I&#8217;m actually in nature,&#8221; Kravitz says in behind-the-scenes footage from the commercial shoot. &#8220;Even being here today it just, it gives me this amazing energy.&#8221;<\/p>\n<p>The actress also opens up about the success of <em>Big Little Lies<\/em>, saying she feels &#8220;amazing&#8221; and &#8220;so proud&#8221; to be a part of the series.<\/p>\n<p>&#8220;It was such an incredible experience making the show, and then the response was even more incredible,&#8221; she shares. &#8220;And the fact that we got to do it again is just such a gift because I just love those women so very much. So, I think it&#8217;s coming out in June and I&#8217;m very excited to see it myself, and I hope it lives up to everyone&#8217;s expectations.&#8221;<\/p>\n<\/section>\n<\/div>\n<div id=\"photo-txt-5\" data-hook=\"scrollable-block\" readability=\"30.052742616034\">\n<section data-textblock-tracking=\"text-block-photo-text\" readability=\"8.5864978902954\">\n<p>The 30-year-old star joins the likes of <strong><a href=\"https:\/\/www.eonline.com\/news\/cardi_b\">Cardi B<\/a><\/strong><strong><a href=\"https:\/\/www.eonline.com\/news\/steve_carell\">Steve Carell<\/a><\/strong>\u00a0others in popular Super Bowl ads. Cardi B and Carell <a href=\"https:\/\/www.eonline.com\/news\/1007660\/cardi-b-and-steve-carell-s-pepsi-super-bowl-teaser-has-arrived-okurr\" target=\"_blank\">teamed up with Pepsi<\/a>\u00a0for a pretty unforgettable commercial along with <strong>Lil Jon<\/strong>!<\/p>\n<p>Kravitz&#8217;s\u00a0<em>Big Little Lies\u00a0<\/em>co-star <strong><a href=\"https:\/\/www.eonline.com\/news\/adam_scott\">Adam Scott<\/a><\/strong> hangs out with <strong>2 Chainz<\/strong> in <a href=\"https:\/\/www.eonline.com\/news\/1008140\/adam-scott-accomplished-his-dream-of-starring-in-a-super-bowl-ad-with-this-commercial\" target=\"_blank\">their Expensify ad<\/a>\u00a0and it&#8217;s definitely something to be seen.<\/p>\n<p>Watch Kravitz&#8217;s full commercial for Michelob ULTRA&#8217;s Pure Gold beer above. And see what she had to say about nature,\u00a0<em>Big Little Lies<\/em>\u00a0and more!<\/p>\n<\/section>\n<\/div>\n<div id=\"tune-in-6\" data-hook=\"scrollable-block\" readability=\"33\">\n<p class=\"tune-in__text\" data-swiftype-index=\"false\">Don&#8217;t miss <em>E! News<\/em> every weeknight at 7, only on E!<\/p>\n<\/div>\n<p><a href=\"https:\/\/www.eonline.com\/news\/1008791\/see-zoe-kravitz-star-in-michelob-ultra-s-super-bowl-commercial-and-dish-on-big-little-lies?cmpid=rss-000000-rssfeed-365-topstories&#038;utm_source=eonline&#038;utm_medium=rssfeeds&#038;utm_campaign=rss_topstories\" target=\"_blank\">via:: E! Online<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s no little lie that Zo\u00eb Kravitz made a splash in her new 2019 Super Bowl commercial for Michelob Ultra. The ad focuses on the brand&#8217;s USDA-certified organic beer and has a large focal point on nature and &#8220;the pure experience&#8221; and E! News is giving you the exclusive first look. The commercial begins with [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":{"0":"post-266298","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-music-news"},"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-16 04:32:53","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KIDN - The Lift FM","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/kidn","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/266298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/comments?post=266298"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/266298\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/media?parent=266298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/categories?post=266298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/tags?post=266298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}