{"id":267110,"date":"2019-02-08T15:20:00","date_gmt":"2019-02-08T22:20:00","guid":{"rendered":"http:\/\/b1010558"},"modified":"2019-02-08T15:20:00","modified_gmt":"2019-02-08T22:20:00","slug":"fiji-water-vs-fiji-water-girl-in-another-twist-the-company-files-a-countersuit","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/kidn\/music-news\/fiji-water-vs-fiji-water-girl-in-another-twist-the-company-files-a-countersuit\/","title":{"rendered":"Fiji Water vs. Fiji Water Girl: In Another Twist, The Company Files a Countersuit"},"content":{"rendered":"<div id=\"block-0-img\" data-hook=\"scrollable-block\" data-swiftype-index=\"false\" readability=\"31\">\n<div class=\"post-content__image\" readability=\"32\"> <img decoding=\"async\" class=\"image--full\" src=\"https:\/\/akns-images.eonline.com\/eol_images\/Entire_Site\/201906\/rs_1024x759-190106182121-1024-Susan-Geston-Jeff-Bridges-Fiji-AA-010619.jpg?fit=inside|900:auto&amp;output-quality=90\" border=\"0\" title=\"Susan Geston, Jeff Bridges, Fiji Water\" alt=\"Susan Geston, Jeff Bridges, Fiji Water\" data-width=\"1024\" data-height=\"759\"\/><\/p>\n<p class=\"image__credits\">Stefanie Keenan\/Getty Images for FIJI Water<\/p>\n<\/div>\n<\/div>\n<div id=\"photo-txt-0\" data-hook=\"scrollable-block\" readability=\"55\">\n<section data-textblock-tracking=\"text-block-photo-text\" readability=\"50\">\n<p><strong>UPDATE:<\/strong> Fiji Water and parent company the Wonderful Company\u00a0have filed a countersuit against &#8220;Fiji Water Girl&#8221;\u00a0<strong>Kelleth Cuthbert<\/strong>\u00a0for breach of contract and false promise and are seeking compensatory damages from the model and a dismissal of her complaint.<\/p>\n<p>&#8220;This action arises from simple greed on the part of cross-defendant <strong>Kelly Steinbach<\/strong> (professionally known as Kelleth Cuthbert) and her agents,&#8221; states the countersuit, obtained by E! News. &#8220;Ms. Steinbach reneged on the valid agreement between herself and Fiji to serve as a Fiji Water Brand Ambassafor and permit Fiji to use her likeness in its related advertising campaign, and instead, attempted to extort close to half a million dollars from Fiji because she wanted a better deal than the original $90,000 she had originally accepted in exchange for such rights.&#8221;<\/p>\n<p>Cuthberg&#8217;s lawyer said in a statement to E! News that Fiji Water&#8217;s\u00a0countersuit was &#8220;an obvious publicity stunt to counter revelations of Fiji Water&#8217;s unlawful actions,&#8221; adding that the model &#8220;will not be bullied by Fiji Water, the Wonderful Company, or its billionaire owners.&#8221;<\/p>\n<p>&#8220;Fiji Water has never paid Kelleth and there was not an agreement, not an email agreement or fake document agreement,&#8221; the statement said.\u00a0&#8220;Fiji Water created cardboard cutouts of Kelleth to advertise and market their product. Fiji Water profited from using Kelleth&#8217;s image without consent and she is legally entitled to damages and profits from the use of her image. Fiji Water&#8217;s complaint is meritless and Kelleth is confident she will prevail in court.&#8221;<\/p>\n<p>&#8220;Suing Fiji Water was a last resort for Ms. Cuthbert who had hoped to discretely resolve this dispute,&#8221; the lawyer continued, echoing past remarks. &#8220;Fiji Water used her image without a contract, without consent and without paying her, all for Fiji Water&#8217;s financial gain. Models make a living off the use of their image. No one would expect other professions to work for free. Fiji Water&#8217;s cardboard cutout campaign used Ms. Cuthbert&#8217;s image unlawfully and she just wants what is fair.&#8221;<\/p>\n<p>_______<\/p>\n<p>Isn&#8217;t it ironic that Fiji Water Girl is now suing Fiji Water\u00a0for profiting from her appearance at the 2019 Golden Globes.<\/p>\n<p>Court documents obtained by E! News reveal that the star, whose stage name is\u00a0Kelleth Cuthbert, is suing the brand for &#8221; the unauthorized use of [Fiji Water Girl&#8217;s] photograph, likeness and identity.&#8221; In plain terms, the model is suing the company for using her image as the focal point of a global marketing campaign, which was inspired by Kelleth&#8217;s viral moment on the red carpet of the award show.<\/p>\n<\/section>\n<\/div>\n<div id=\"text-2\" data-hook=\"scrollable-block\" readability=\"72.5\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"35\">\n<p>According to the documents, the model\u00a0claims that she never gave Fiji Water authorization to use her photos to create cardboard cutouts of herself.\u00a0She also claims that she did not\u00a0&#8220;sign away her rights to &#8216;Fiji Water Girl'&#8221; as the beverage brand allegedly tried to get her to do.\u00a0<\/p>\n<p>Moreover, the model claims that Fiji Water pressured her into signing a &#8220;fake document&#8221; authorizing the use of her image.<\/p>\n<p>In short, the 31-year-old claims she never agreed to be the face of a worldwide marketing campaign, despite photobombing stars at the 2019 Golden Globes.<\/p>\n<p>Fiji Water has since spoken out about the lawsuit. In a statement to E! News, the company said, &#8220;This lawsuit is frivolous and entirely without merit. After the Golden Globes social media moment, we negotiated a generous agreement with Ms. Cuthbert that she blatantly violated. We are confident that we will prevail in Court.\u00a0Throughout our history, we have had a sterling reputation working with talent.&#8221;<\/p>\n<p>Cuthbert&#8217;s\u00a0legal team later told E! News in a statement that suing Fiji Water &#8220;was a last resort&#8221; for his client, &#8220;who had hoped to discretely resolve this dispute.&#8221;<\/p>\n<p>&#8220;Fiji Water used her image without a contract, without consent and without paying her, all for Fiji Water&#8217;s financial gain,&#8221; the lawyer said at the time.\u00a0&#8220;Models make a living off the use of their image. No one would expect other professions to work for free. Fiji Water&#8217;s cardboard cutout campaign used Ms. Cuthbert&#8217;s image unlawfully and she just wants what is fair.&#8221;<\/p>\n<\/section>\n<\/div>\n<div id=\"block-3-img\" data-hook=\"scrollable-block\" data-swiftype-index=\"false\" readability=\"31\">\n<div class=\"post-content__image\" readability=\"32\"><img decoding=\"async\" class=\"image--full\" src=\"https:\/\/akns-images.eonline.com\/eol_images\/Entire_Site\/201906\/rs_1024x759-190106182444-1024-Tony-Shalhoub-Marin_Hinkle-Fiji-AA-010619.jpg?fit=inside|900:auto&amp;output-quality=90\" border=\"0\" title=\"Tony Shalhoub, Marin Hinkle, Fiji Water\" alt=\"Tony Shalhoub, Marin Hinkle, Fiji Water\" data-width=\"1024\" data-height=\"759\"\/><\/p>\n<p class=\"image__credits\">Photo by Stefanie Keenan\/Getty Images for FIJI Water<\/p>\n<\/div>\n<\/div>\n<div id=\"photo-txt-3\" data-hook=\"scrollable-block\" readability=\"36.238538681948\">\n<section data-textblock-tracking=\"text-block-photo-text\" readability=\"16.001432664756\">\n<p>This isn&#8217;t Kelleth&#8217;s, whose real name is actually\u00a0<strong>Kelly Steinbach<\/strong>, first brush with controversy.\u00a0<strong><a href=\"https:\/\/www.eonline.com\/news\/jamie_lee_curtis\">Jamie Lee Curtis<\/a><\/strong> was an outspoken opponent to Fiji Water Girl&#8217;s\u00a0photobombing\u00a0and posted a lengthy statement <a href=\"https:\/\/www.eonline.com\/news\/1003325\/jamie-lee-curtis-slams-fiji-water-for-viral-pr-stunt-at-2019-golden-globes\" target=\"_blank\">slamming the viral moment<\/a>.\u00a0<\/p>\n<p>The actress said she &#8220;specifically moved away from the blatant&#8221; advertising that Cuthbert was a part of. &#8220;I knew why there was a photographer poised there and I moved away as I said out loud that I didn&#8217;t want to be doing advertising for either,&#8221; the\u00a0<em>Halloween\u00a0<\/em>star claimed.\u00a0&#8220;Clearly this angle shows that I moved from her being behind me and yet from the side it still happens.&#8221;<\/p>\n<p><em>This story was originally published\u00a0on Thurs., Jan 31, 2019, at 3:57 PM PST.<\/em><\/p>\n<\/section>\n<\/div>\n<p><a href=\"https:\/\/www.eonline.com\/news\/1010558\/in-a-twist-the-fiji-water-girl-is-now-suing-the-company-that-made-her-famous?cmpid=rss-000000-rssfeed-365-topstories&#038;utm_source=eonline&#038;utm_medium=rssfeeds&#038;utm_campaign=rss_topstories\" target=\"_blank\">via:: E! Online<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stefanie Keenan\/Getty Images for FIJI Water UPDATE: Fiji Water and parent company the Wonderful Company\u00a0have filed a countersuit against &#8220;Fiji Water Girl&#8221;\u00a0Kelleth Cuthbert\u00a0for breach of contract and false promise and are seeking compensatory damages from the model and a dismissal of her complaint. &#8220;This action arises from simple greed on the part of cross-defendant Kelly [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-267110","post","type-post","status-publish","format-standard","category-music-news"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-10-09 18:08:55","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KIDN - The Lift FM","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/kidn","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/267110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/comments?post=267110"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/267110\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/media?parent=267110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/categories?post=267110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/tags?post=267110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}