{"id":280478,"date":"2019-09-25T09:17:54","date_gmt":"2019-09-25T15:17:54","guid":{"rendered":"http:\/\/b1076777"},"modified":"2019-09-25T09:17:54","modified_gmt":"2019-09-25T15:17:54","slug":"mattel-is-celebrating-inclusivity-with-its-new-gender-neutral-doll","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/kidn\/music-news\/mattel-is-celebrating-inclusivity-with-its-new-gender-neutral-doll\/","title":{"rendered":"Mattel Is Celebrating Inclusivity With Its New Gender-Neutral Doll"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/akns-images.eonline.com\/eol_images\/Entire_Site\/2019825\/rs_600x600-190925072803-600x600-mattel-gj-9-25-19.jpg?fit=around|600:467&amp;crop=600:467;center,top&amp;output-quality=90\" class=\"ff-og-image-inserted\"><\/div>\n<div id=\"photo-txt-0\" data-hook=\"scrollable-block\" readability=\"41.170142700329\">\n<section data-textblock-tracking=\"text-block-photo-text\" readability=\"23.52579582876\">\n<p>Mattel just took a big step forward.<\/p>\n<p>The toy line announced on Wednesday its first-ever line of customizable gender-neutral dolls. Each doll in the line, according to Mattel, will come equipped with a variety of wigs and clothing options, so kids can not only amp up their creativity during playtime, but also provide kids who don&#8217;t identify as cisgender to see themselves represented in their toys.<\/p>\n<p>The <a href=\"https:\/\/www.eonline.com\/shows\/total_divas\/news\/867725\/get-a-first-look-at-nikki-bella-brie-bella-nattie-more-wwe-superstars-new-line-of-mattel-dolls?query=mattel\" target=\"_blank\" rel=\"noopener noreferrer\">behemoth toy brand<\/a> revealed the inclusive dolls as part of its new Creatable World line.&nbsp;Mattel said the line of products is aimed to reflect the world as kids see it, noting that the company had kids involved in the development of the products.<\/p>\n<p>&#8220;Toys are a reflection of culture,&#8221; <strong>Kim Culmone<\/strong>, Senior Vice President of Mattell Fashion Doll Design,&nbsp;said in a statement. &#8220;And as the world continues to celebrate the positive impact of inclusivity, we felt it was time to create a doll line free of labels.&#8221;<\/p>\n<\/section>\n<\/div>\n<div id=\"text-2\" data-hook=\"scrollable-block\" readability=\"58.5\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"7\">\n<p>&#8220;Through research, we heard that kids don&#8217;t want their toys dictated by gender norms. This line allows all kids to express themselves freely which is why it resonates so strongly with them,&#8221; Culmone continued. &#8220;We&#8217;re hopeful Creatable World will encourage people to think more broadly about how all kids can benefit from doll play.&#8221;<\/p>\n<\/section>\n<\/div>\n<div id=\"text-3\" data-hook=\"scrollable-block\" readability=\"58.14606741573\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"9.6910112359551\">\n<p>Each <a href=\"https:\/\/www.eonline.com\/news\/1002965\/it-s-official-margot-robbie-to-star-in-live-action-barbie-movie\" target=\"_blank\" rel=\"noopener noreferrer\">Mattel doll<\/a> comes with a pair of wigs\u2014one long and one short\u2014with each&nbsp;varying in texture,&nbsp;style, and color. As for the doll&#8217;s clothes, kids will have both skirt and pants options available, as well as jackets and even some overalls. The shoes in the line range from black combat boots to&nbsp;wedges, and even some Vans-inspired checkered slip-ons.<\/p>\n<\/section>\n<\/div>\n<div id=\"text-4\" data-hook=\"scrollable-block\" readability=\"59\">\n<section data-textblock-tracking=\"text-block-text-only\" data-swiftype-index=\"false\" readability=\"8\">\n<p>On top of its gender inclusivity, the six Creatable World doll kits will be available in a&nbsp;several&nbsp;skin tones.<\/p>\n<p>The kits can be purchased at Target, Walmart, and Amazon.<\/p>\n<\/section>\n<\/div>\n<div id=\"tune-in-5\" data-hook=\"scrollable-block\" readability=\"33\">\n<p class=\"tune-in__text\" data-swiftype-index=\"false\">Don&#8217;t miss <em>E! News<\/em> every weeknight at 7, only on E!<\/p>\n<\/div>\n<p><a href=\"https:\/\/www.eonline.com\/news\/1076777\/mattel-is-celebrating-inclusivity-with-its-new-gender-neutral-doll?cmpid=rss-000000-rssfeed-365-topstories&#038;utm_source=eonline&#038;utm_medium=rssfeeds&#038;utm_campaign=rss_topstories\" target=\"_blank\" rel=\"noopener noreferrer\">via:: E! Online<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mattel just took a big step forward. The toy line announced on Wednesday its first-ever line of customizable gender-neutral dolls. Each doll in the line, according to Mattel, will come equipped with a variety of wigs and clothing options, so kids can not only amp up their creativity during playtime, but also provide kids who [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55],"tags":[],"class_list":["post-280478","post","type-post","status-publish","format-standard","category-music-news"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-10-21 04:31:01","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KIDN - The Lift FM","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/kidn","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/280478","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/comments?post=280478"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/posts\/280478\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/media?parent=280478"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/categories?post=280478"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kidn\/wp-json\/wp\/v2\/tags?post=280478"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}