{"id":20924,"date":"2020-01-12T10:36:47","date_gmt":"2020-01-12T17:36:47","guid":{"rendered":"https:\/\/www.skyhinews.com\/?p=62477"},"modified":"2020-01-12T10:36:47","modified_gmt":"2020-01-12T17:36:47","slug":"indoor-skiing-is-one-entrepreneurs-bet-on-how-to-diversify-and-grow-skiing-and-snowboarding","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/krky\/local-news\/indoor-skiing-is-one-entrepreneurs-bet-on-how-to-diversify-and-grow-skiing-and-snowboarding\/","title":{"rendered":"Indoor skiing is one entrepreneur\u2019s bet on how to diversify and grow skiing and snowboarding"},"content":{"rendered":"
\n
Joe Hession started Snow Operating in Boulder in 2012. Last month he opened Big Snow, North America\u2019s first indoor ski area, in the American Dream mall in East Rutherford, New Jersey. <\/strong>
Courtesy Jason Blevins, The Colorado Sun<\/em><\/figcaption><\/div>\n<\/figure>\n

Angel Williams is heading to Breckenridge this winter for her first ski vacation ever and she wants to be ready.<\/p>\n

\u201cI\u2019m practicing,\u201d the New York City resident says as she boards the chairlift at Big Snow, North America\u2019s first indoor ski area, located at a massive new mall a few minutes from her home.<\/p>\n

\u201cMy plan is to go every weekend until it\u2019s time to go to Breckenridge,\u201d she says, her snowboard dangling from the four-seat Doppelmayr chairlift above the 1,000-foot-long snow slope. \u201cThen I won\u2019t have to spend all my time on the bunny hill. Maybe I can go to Peak 9, which I hear is awesome. This is the first time I\u2019ve ever gone snowboarding on consecutive days. I feel like I\u2019m getting better.\u201d<\/p>\n

By removing some of the critical challenges facing skiing \u2014 like long trips to a far-flung mountain, pricey access and a daunting learning curve \u2014 Big Snow founder Joe Hession hopes he\u2019s found a key for a resort industry that needs new skiers to thrive as older generations fade from the sport. And those new skiers need to look different than the departing skiers. Of the roughly 9.5 million Americans who ski, about three-quarters are white, according to the latest participation survey by the SnowSports Industries America trade group. <\/p>\n

\u201cWho else is doing more to grow the sport?\u201d Hession says amid hundreds of first-time skiers and snowboarders exploring their first moments on snow. \u201cAnyone who wants to argue that point, they should come visit us here and see this diversity.\u201d<\/p>\n

Read more via The Colorado Sun<\/a>.<\/p>\n

The Colorado Sun is a reader-supported news organization dedicated to covering the people, places and policies that matter in Colorado. Read more, sign up for free newsletters and subscribe at <\/em>coloradosun.com<\/em><\/a>.<\/em><\/p>\n

via:: Sky-Hi News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Joe Hession started Snow Operating in Boulder in 2012. Last month he opened Big Snow, North America\u2019s first indoor ski area, in the American Dream mall in East Rutherford, New Jersey. Courtesy Jason Blevins, The Colorado Sun Angel Williams is heading to Breckenridge this winter for her first ski vacation ever and she wants to […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[],"class_list":{"0":"post-20924","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-local-news"},"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-17 09:10:32","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KRKY Ski Country","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/krky","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/posts\/20924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/comments?post=20924"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/posts\/20924\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/media?parent=20924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/categories?post=20924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/krky\/wp-json\/wp\/v2\/tags?post=20924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}