{"id":801599,"date":"2019-11-21T09:44:41","date_gmt":"2019-11-21T16:44:41","guid":{"rendered":"https:\/\/www.summitdaily.com\/?p=374776"},"modified":"2019-11-21T09:44:41","modified_gmt":"2019-11-21T16:44:41","slug":"snowboard-pioneer-jake-burton-carpenter-dies-at-65","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/ksmt\/local-news\/snowboard-pioneer-jake-burton-carpenter-dies-at-65\/","title":{"rendered":"Snowboard pioneer Jake Burton Carpenter dies at 65"},"content":{"rendered":"
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Jake Burton Carpenter, owner of Burton Snowboards, shows an early model, right, and one of the then-newest snowboards, left, in his office in Burlington, Vermont in March 2002. Carpenter died Wednesday night at the age of 65. <\/strong>
Alden Pellett \/ AP File<\/em><\/figcaption><\/div>\n<\/figure>\n

Jake Burton Carpenter, the pioneer who brought snowboarding to the masses and helped turn the sport into a billion-dollar business and Olympic showpiece, has died at 65.<\/p>\n

He died Wednesday night in Burlington, Vermont, according to an email sent to the staff of the company he founded. Carpenter had emailed his staff this month saying, \u201cYou will not believe this, but my cancer has come back.\u201d He had been diagnosed with testicular cancer in 2011 but after several months of therapy had been given a clean bill of health.<\/p>\n

Carpenter quit his job in New York in 1977 to form the company now known simply as Burton. His goal was to advance the rudimentary snowboard, then called a \u201cSnurfer,\u201d which had been invented by Sherman Poppen a dozen years earlier.<\/p>\n

It worked, and more than four decades later, snowboarding is a major fixture at the Winter Games and snowboards are as common as skis at resorts across the globe.<\/p>\n

\u201cHe was our founder, the soul of snowboarding, the one who gave us the sport we all love so much,\u201d Burton co-CEO John Lacy said in his email to the staff.<\/p>\n

It is virtually impossible to avoid the name \u201cBurton\u201d once the snow starts falling at any given mountain around the world these days. The name is plastered on the bottoms of snowboards, embroidered on jackets, stenciled into bindings.<\/p>\n

At a bar in Pyeongchang, South Korea, not far from where snowboarding celebrated its 20th anniversary at the Olympics last year, there was a wall filled with Burton pictures and memorabilia \u2014 as sure a sign as any of the global reach of a company founded in his garage in Londonderry, Vermont.<\/p>\n

The company sponsored pretty much every top rider at one time or another \u2014 from Shaun White to Chloe Kim to Olympic gold medalist Red Gerard of Summit County.<\/p>\n

Carpenter watched all his champions win their Olympic golds from near the finish line, never afraid to grind away in the mosh pit of snowboarders and snowboarding fans that he helped create.<\/p>\n

In an interview in 2010, he said he was happy with how far his sport had come, and comfortable with where it was going.<\/p>\n

\u201cI had a vision there was a sport there, that it was more than just a sledding thing, which is all it was then,\u201d Burton said. \u201cWe\u2019re doing something that\u2019s going to last here. It\u2019s not like just hitting the lottery one day.\u201d<\/p>\n

Lacy said details about the celebration of Burton\u2019s life would be coming soon but, for now, \u201cI\u2019d encourage everyone to do what Jake would be doing tomorrow, and that\u2019s riding. It\u2019s opening day at Stowe, so consider taking some turns together, in celebration of Jake.\u201d<\/p>\n

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via:: Summit Daily<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Jake Burton Carpenter, owner of Burton Snowboards, shows an early model, right, and one of the then-newest snowboards, left, in his office in Burlington, Vermont in March 2002. Carpenter died Wednesday night at the age of 65. Alden Pellett \/ AP File Jake Burton Carpenter, the pioneer who brought snowboarding to the masses and helped […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[99],"tags":[],"class_list":{"0":"post-801599","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-local-news"},"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-08-01 21:03:40","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KSMT The Mountain","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/ksmt","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/posts\/801599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/comments?post=801599"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/posts\/801599\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/media?parent=801599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/categories?post=801599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/ksmt\/wp-json\/wp\/v2\/tags?post=801599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}