{"id":806117,"date":"2020-04-06T16:10:24","date_gmt":"2020-04-06T22:10:24","guid":{"rendered":"https:\/\/www.rollingstone.com\/?p=979003"},"modified":"2020-04-06T16:10:24","modified_gmt":"2020-04-06T22:10:24","slug":"alexander-mcqueen-will-soundtrack-your-home-fashion-show","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/ksmt\/music-news\/alexander-mcqueen-will-soundtrack-your-home-fashion-show\/","title":{"rendered":"Alexander McQueen Will Soundtrack Your Home Fashion Show"},"content":{"rendered":"
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For those of you nearing mind-numbing agony from spending weeks at home \u2014 like we are \u2014 fashion brand Alexander McQueen\u2019s new Spotify channel<\/a> could be the soundtrack to your next DIY project. The channel, launched Monday with a collection of playlists and songs from previous McQueen runway shows, is sure to be a nice (read: nicely ironic) companion to your 24th day of sweatpants and ratty band T-shirts.<\/p>\n

The McQueen playlists feature orchestral numbers and vogue techno pop songs featured in previous shows from the designer. Totaling about nine hours, the playlists were curated by John Gosling, who\u2019s been in charge of the fashion shows\u2019 soundtracks for over 20 years, according to the company. Classical compositions from Mozart and instrumental tracks from film scores including Arrival <\/em>and Interstellar <\/em>are both in the mix. Many of the songs are ethereal and calming \u2014 much-needed qualities for the moment. (Although, much like these days spent at home detached from the outside world, the instrumentals do just meld into one after a while.)<\/p>\n

With large swaths of the U.S. stuck at home these days, companies are gravitating to music as a way to connect with fans, consumers, and audiences. McQueen\u2019s new playlist<\/a> comes as streaming numbers on the whole are dropping amid the Covid-19 pandemic<\/a>, but the data shows that certain types of music are spiking with specific audiences. As songs about the virus itself swirl around on viral charts, no pun intended \u2014 from Cardi B\u2019s Instagram rant being sampled in various songs to hitmakers directly naming songs after COVID-19 \u2014 music geared toward isolation<\/a> is also being welcomed into the fold.<\/p>\n