{"id":2446506,"date":"2019-07-18T22:00:01","date_gmt":"2019-07-19T04:00:01","guid":{"rendered":"https:\/\/www.aspentimes.com\/news\/roger-marolt-have-gender-gap-in-paychecks-need-couch-potatoes\/"},"modified":"2019-07-18T22:00:01","modified_gmt":"2019-07-19T04:00:01","slug":"roger-marolt-have-gender-gap-in-paychecks-need-couch-potatoes","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/kspn\/local-news\/roger-marolt-have-gender-gap-in-paychecks-need-couch-potatoes\/","title":{"rendered":"Roger Marolt: Have gender gap in paychecks, need couch potatoes"},"content":{"rendered":"
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OK, ladies, your weekends are about to change. It\u2019s time to find a comfy spot on the couch and stock the fridge with beer. If we are going to finally remedy this equal pay for play issue that\u2019s been a flagrant foul on females since high school girls had to play basketball in long skirts and women in the office were hired based on looks first and typing skill second, this needs to happen now.<\/p>\n

We need women\u2019s paychecks to be as large as men\u2019s. Let\u2019s start with sports and go from there. The iron is hot, and I\u2019m not talking about the kind used on wrinkled pants. I\u2019m talking about the molten kind that will be forged into steely resolve for change.<\/p>\n

On their way to becoming one of the greatest sports teams ever, the U.S. women\u2019s World Cup soccer team kicked some butt, shot holes in the way things have always been and scored a huge opportunity to bring this issue to the forefront.<\/p>\n

I\u2019m saying \u201cwe\u201d even though I am a man in this gender-driven issue. I hope you are OK with that. I see us on the same team of people here. I figure if we keep dividing and subdividing and multiplying the country by fractions based on black and white, men and women, Republicans and Democrats, Muslims and Christians, Yankee fans and everyone else, we\u2019ll all wake up one day standing alone.<\/p>\n

Let\u2019s get back to suds and sofas, though. It\u2019s where male athletes earn their pay. No, I don\u2019t mean it like the San Diego Padres pay Manny Machado $30 million a year to get tanked in front of the tube. It\u2019s just that the money tree for men\u2019s sports sprouts from couch potatoes.<\/p>\n

It\u2019s the formula keeping men\u2019s compensation in sports so high. Lots of men watch a lot of sports and drink a lot of beer while doing it. Brewers know this. So, brewers pay television networks a lot of money to advertise their product during games and the television people then pay sports teams a lot of money for permission to continue broadcasting their games and then the sports teams give a good chunk of that money to the players to keep them playing. This is the cycle that spins Silver Bullets into golden 10-year guaranteed, no-cut contracts, plus endorsements.<\/p>\n

Did you know that about 68 million women watch NFL games regularly? Many own officially licensed team jerseys of their favorite players. Lots have a hat or T-shirt with NFL logos. Advertisers have noticed the feminine fans. This year, for the first time, Procter & Gamble advertised Olay skin care products during the Super Bowl. Zoe Kravitz was in a Michelob Ultra ad. Serena Williams plugged Bumble. Toni Harris, the first woman to earn a college football scholarship, did a spot for Toyota.<\/p>\n

But, and this is the \u201cbut\u201d that looks big in those genes, guess where all the ad and television revenue from female NFL fans ends up? It goes into the pockets of the male athletes they\u2019re watching. By comparison, only around 15 million U.S viewers, women and men combined, viewed the U.S. Women\u2019s World Cup championship game. It\u2019s a dimes-to-dollars comparison and shows why women athletes make way less money.<\/p>\n

You see where I\u2019m going with this. It is going to take more than a couple dozen incredible female soccer players coming together to form a legendary team winning back-to-back World Cups with the entire planet watching to finally get equal pay for doing what they do more successfully than their male World Cup counterparts have done.<\/p>\n

If only it was that easy. No, it\u2019s going to take millions more fans to start rabidly supporting women\u2019s athletics of all kinds. And, a good place to start would be with women fans. I\u2019ll warn you now that this might involve face paint, matching up gauche team colors and watching games shirtless in the cold with a dozen friends in a row of bleachers, each with a letter from the team\u2019s name painted on your chests. \u2026 OK, maybe we can skip the last one, but you really might have to dress up, act fanatical, go to more women\u2019s games, and host tailgaters before WNBA matchups.<\/p>\n

Women\u2019s sports have momentum. According to statistics compiled by The Ohio State University, girls\u2019 participation in high school sports has increased annually for the past 25 years. Total participation for girls reached 3.26 million in 2014 and has increased an average of 50% annually over the past five years. At high school and college levels, females make up 42% of all athletes.<\/p>\n

The raw numbers prove the potential. Women love sports. The count is full and it\u2019s a good time to throw the change-up. This battle for equal pay for women athletes only began on the athletic courts, fields, rinks and pools across this country. It will be won in the bleachers, sports bars and team apparel shops. You know what needs to be done. Now, just do it!<\/p>\n

In Roger Marolt\u2019s family the female athletes lead the males 3-2. Email at roger@maroltllp.com<\/a>.<\/p>\n

via:: The Aspen Times<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

OK, ladies, your weekends are about to change. It\u2019s time to find a comfy spot on the couch and stock the fridge with beer. If we are going to finally remedy this equal pay for play issue that\u2019s been a flagrant foul on females since high school girls had to play basketball in long skirts […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49],"tags":[],"class_list":{"0":"post-2446506","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-local-news"},"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-21 15:04:43","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KSPN The Valley's Quality Rock","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/kspn","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts\/2446506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/comments?post=2446506"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts\/2446506\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/media?parent=2446506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/categories?post=2446506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/tags?post=2446506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}