{"id":2448378,"date":"2019-09-05T12:53:50","date_gmt":"2019-09-05T18:53:50","guid":{"rendered":"https:\/\/www.rollingstone.com\/?p=880315"},"modified":"2019-09-05T12:53:50","modified_gmt":"2019-09-05T18:53:50","slug":"post-malone-dominated-2019-before-releasing-an-album","status":"publish","type":"post","link":"https:\/\/alwaysmountaintime.com\/kspn\/music-news\/post-malone-dominated-2019-before-releasing-an-album\/","title":{"rendered":"Post Malone Dominated 2019 \u2014 Before Releasing an Album"},"content":{"rendered":"
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One way to size up pop stardom is to measure how much noise an artist can create with a deluge of new music. Think of Ariana Grande releasing two Number One albums in less than six months, just because she can, jamming up radio programmers with five different singles in rotation simultaneously and burying everyone under a barrage of hits. <\/span><\/p>\n

Another way to evaluate stars is by clocking their achievements during periods of relative silence. Everyone has to rest now and then, but a true star can still assert him- or herself even in off-months.<\/span><\/p>\n

That has been Post Malone<\/a> this year in the run-up to his new album, Hollywood\u2019s Bleeding<\/em>. At a time when most artists are hyperactive, Malone has barely moved a muscle \u2014 but dominated anyway. The 10th biggest album of the year is Malone\u2019s<\/span> Beerbongs & Bentleys<\/span><\/em> (1.12 million album-equivalent units), which is still bringing listeners back 16 months after its release. And the 22nd biggest album of the year is Malone\u2019s<\/span> Stoney<\/span><\/em> (717,000), which came out in 2016. For context, the close to three-years-old<\/span> Stoney<\/span><\/em> outsold several of 2019\u2019s biggest albums, including<\/span> Baby on Baby<\/span><\/em> by DaBaby and Dreamville\u2019s<\/span> Revenge of the Dreamers III<\/span><\/em>.<\/span> <\/span><\/em><\/p>\n

As Malone\u2019s back catalog did the heavy lifting, he was able to release new music sparingly. \u201cSunflower,\u201d a happy-go-lucky collaboration with Swae Lee, benefitted from the marketing budget and sustained global exposure of a major Hollywood movie: It appeared in<\/span> Spider-Man: Into The Spider-Verse<\/span><\/em>, which grossed<\/span> close to $400 million<\/span><\/a> worldwide. If it weren\u2019t for the unexpected eruption of Lil Nas X\u2019s \u201cOld Town Road,\u201d \u201cSunflower\u201d would be the biggest streaming single of 2019. The track is closing in on a billion streams so far, according to Alpha Data, and it is leading the Number Three single \u2014 Ariana Grande\u2019s \u201c7 Rings\u201d \u2014 by a healthy margin of 180 million streams. <\/span><\/p>\n

\u201cSunflower\u201d exploded immediately upon release in October; 112 pop radio stations added it into rotation the minute it came out. With that song performing so well, Malone had nothing to lose, so he threw out a heat check, dropping \u201cWow.\u201d the day before Christmas. <\/span><\/p>\n

\u201cWow.\u201d sounds like it was put together in about three minutes; this is club-rap to play after old DJ Mustard productions and recent Tyga hits. But a mix-show hit for some rappers is a runaway train for Malone: \u201cWow.\u201d is the fourth-biggest streaming single of the year (close to 677 million streams). It went Number One at pop and rhythmic radio, and it still gets played over 4,000 times a week on Top 40 stations. It\u2019s a throwaway that won\u2019t go away. <\/span><\/p>\n

If \u201cWow.\u201d was a lay-up, Malone has been spending the last two months testing out contested long-range jump-shots. In July, conventional wisdom dictates that carefree, lightweight tracks storm the charts. Instead, Malone offered up \u201cGoodbyes,\u201d a morose, spiteful power ballad featuring Young Thug that invokes Kurt Cobain. \u201cGoodbyes\u201d debuted at Number One on the<\/a><\/span> RS<\/span><\/em> 100. Malone\u2019s latest is \u201cCircles,\u201d which sounds like an attempt to smuggle Peter-Bjorn-and-John-like production on to the pop charts. It\u2019s working: \u201cCircles\u201d is the biggest record on Spotify in the U.S. right now. <\/span><\/p>\n

This means Malone is an enviable position as he prepares to release Hollywood\u2019s Bleeding:<\/em> He\u2019s barely done anything this year, and his album is already a hit.<\/p>\n

via:: Rolling Stone<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

One way to size up pop stardom is to measure how much noise an artist can create with a deluge of new music. Think of Ariana Grande releasing two Number One albums in less than six months, just because she can, jamming up radio programmers with five different singles in rotation simultaneously and burying everyone […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[50],"tags":[],"class_list":{"0":"post-2448378","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-music-news"},"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-06-27 08:56:59","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"KSPN The Valley's Quality Rock","distributor_original_site_url":"https:\/\/alwaysmountaintime.com\/kspn","push-errors":false,"_links":{"self":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts\/2448378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/comments?post=2448378"}],"version-history":[{"count":0,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/posts\/2448378\/revisions"}],"wp:attachment":[{"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/media?parent=2448378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/categories?post=2448378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alwaysmountaintime.com\/kspn\/wp-json\/wp\/v2\/tags?post=2448378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}